object » option
Spotted in the wild:
Analyzed or reported by:
- Wilson Gray (American Dialect Society mailing list, 3 October 2005)
Wilson Gray quoted, “We were taken to parties in stretch limos with drivers, free drinks,
and everything. Money was no option.” And I was off on a Google web search, which netted huge numbers of relevant occurrences of “money is/was no option”.
The contribution of “object” to the semantics of “money is/was no object” — (the availability of) money is no barrier, meaning money doesn’t have to be considered, any amount can be spent — seems to be hard for many people to tease out, and they settle on “no option” (conveying, I guess, that there’s no need to choose on the basis of monetary considerations) as making more sense.