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Chris -- 2018-04-11

#1 2009-04-22 23:28:48

burred
Eggcornista
From: Montreal
Registered: 2008-03-17
Posts: 1112

"Establish a bulkhead" for establish a bridgehead

A bulkhead is a nautical term for a vertical wall inside a ship, which serves to strengthen the hull and occasionally to maintain different compartments watertight. A bridgehead is an area that has been captured in hostile territory, that provides a foothold and opens the way to further expansion. The word is also used for a defended position at the head of a bridge to protect it from enemy advances, and, metaphorically, for an established presence that will allow further capture of markets and minds. A beachhead, on the other hand, is a bridgehead on a beach allowing for amphibious landing of troops.

You can’t establish a bulkhead if you’re not building a ship, though several make the claim. A cute malapropism.

Wise Counsel Interview transcript:
I founded the Positive Psychology Center of California last year, and have established a bulkhead for positive psych here in California, where it’s largely unknown.
(http://www.mentalhelp.net/poc/view_doc. … 908&cn=298)

Fairmont Hotels case study:
has established a bulkhead position for Fairmont in Canada and erected barriers to entry for other first-class chains. However, for the brand to grow, ...
(snippet from www.hotelschool.cornell.edu/chr/pdf/sho … irmont.pdf)

Political paradigm shift:
Rational choice theorists were for years cut out of the Academy; they had to be particularly aggressive, metaphorically banging at the doors to gain entry. Once they established a bulkhead, they raised their flag triumphantly.
(http://ips.sagepub.com/cgi/reprint/22/2/151.pdf)

Out there “Airsoft”, Russian camo and Russian combat gear sponsored site:
Indeed, evidence suggests that the Dagestani-based resistance has already established a bulkhead in Chechnya, near the town of Kargalinskaya.
(http://mosovaairsoft.org/dagestan2.html)

Drug side effects forum:
It continues to appear that the one-year anniversary established a bulkhead in my recovery (my vaunted “tree-ring” theory). I’m waiting for the one-year reports from several folks on this site, with my fingers crossed for everyone.
(http://www.spacedoc.net/board/viewtopic … cd9c72c2fa)

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